And why not? All of corporate decision making is based on profit and brand image. If they’re speaking the language of money, money talk needs to be spoken to them.

Thankfully (thanks to the many unknown people who wrote and enacted the legislation), the laws are in place to protect the consumer.

What seems impossible is the average person going through the steps to get corporations to respect the law. It takes time and motivation. Most people choose to occupy their time with daily responsibilities, understandably.

Then there’s the choice of Strictly/Gogglebox/Netflix vs. Emails, letters and phone calls. Are you not entertained?